Market Analysis Consultancy and New Market Entry 1

Market Analysis Consultancy and New Market Entry

Market analysis consultancy sheds light on foreign trade and export activities by establishing strategies in a world that is becoming more and more globalized by digitalization. This is where market analysis is critical. So, what is market analysis and how is it done? How does this process work, especially for companies that plan to expand into foreign markets?

🔹 Foreign Market Analysis: This analysis evaluates which markets a company can enter abroad, the dynamics of that market and the competitor situation. For example, while the Europe market carries a different dynamic, Africa or Gulf regions may present different opportunities. Domestic market analysis generally examines local competition and customer behavior.

🔸 Sector Analysis: It is very important in which industry you operate and which product or service you offer. Because each sector has a different market share and competition condition in the foreign market.

🔹 Finding New Market An analyst in the market identifies opportunities and identifies new market potential. For example, if the consumer electronics sector is growing rapidly in Africa, this region may be a new market for a company operating in this sector.

🔸 Market Analysis Consultancy: Companies need professional analysis support to enter the right foreign market and minimize risks. This is where market analysis consultancy comes into play. Consulting determines how successful companies can be in the targeted market and which strategies they should adopt.

🔹 Conclusion: Market analysis is a compass showing how successful a company can be in the foreign market. Analysis is done by the analyst in the market and provides a strategic roadmap for companies.

For companies to be successful in foreign markets, the importance of these analyzes should definitely not be overlooked. Market Analysis Consultancy plays a critical role in this process and guides companies to enter new markets.

Entering new market or foreign market

In environments where trade and economy are squeezed and competition is intense, it has always been inevitable for companies to seek new market. In particular, the increase in foreign trade and export activities causes these new markets to be more foreign oriented. So, how does this new market entry process work for a company?

🔍 Foreign Market Analysis: This is a type of analysis to determine which foreign markets a company can enter. Different geographic regions such as Europe, Africa, Gulf may present different opportunities. In particular, the market analyst evaluates the dynamics of these regions, the market share potential and the competitor situation and makes recommendations to the company.

📊 Sector Analysis: In which industry you operate, you have to know the global dynamics, trends and competitor structures of that sector. For example, while Europe has a different market structure in the technology sector, these dynamics may change completely in Africa.

💡 How to Perform Market Analysis? The market analysis methods may also vary according to the habits, cultures and needs of the consumers in different regions. In these analyses, the contribution of regional analyst is usually large.

🌐 Marketing and Finding New Markets: With the right marketing strategies, new market opportunities can be discovered. Again, a detailed analysis process comes into play in determining these strategies.

🤝 Foreign Trade and Export Strategies: A firm’s entry into foreign markets, correct foreign trade and export strategies possible with These strategies are shaped according to the trade dynamics of the targeted region.

As a result, enters a new market or country. Entering the foreign market is a complex and detailed process. However, with the right analysis and strategies, the probability of this process being successful increases. The fact that companies work with analyst who are experts in this field ensures that the roadmap is clearer and more successful.

What is foreign market analysis?

Foreign market analysis is a research process that examines and evaluates the potential, dynamics, risks and opportunities of this market in detail when a firm or individual plans to sell its products or services to a certain country or region, or to operate in that region. This analysis comprehensively considers the characteristics of the targeted market, competitive conditions, consumer behavior and other important factors.

The main components of foreign market analysis are:

  1. General State of the Market: Analyzing macroeconomic indicators such as the size of the targeted market, growth rate, purchasing power.
  2. Consumer Behavior: Consumer behaviors, preferences and needs according to the cultural, social and economic structure of the market.
  3. Competition Analysis: Who are the competitors in the target market, their market shares, strengths and weaknesses.
  4. Entry Barriers and Opportunities: Regulations, standards, taxation and potential barriers to operating in the market. Also what opportunities exist to operate in this market.
  5. Distribution and Supply Chain: How products or services will be distributed in the target market, which distribution channels will be most efficient.
  6. Marketing and Pricing Strategies: Which marketing strategies will be most effective in the target market and pricing approaches.

While making this analysis, openness of the targeted country or region, political and economic stability, technological infrastructure and other macro factors are also taken into consideration. Overseas market analysis is critical when deciding to export or do business internationally, to ensure that this decision is well-founded.

Uluslararası Pazarlarda Müşteri Ağı Oluşturma Fırsatı: İhracat Müşterisi Başvurusu
Değerli Potansiyel İş Ortağımız,

Dünya pazarlarına adım atma fırsatını yakalamak için sadece bir adımınız kaldı! Ürünlerinizi uluslararası pazarlara tanıtmak ve ihracat süreçlerinizi en etkili şekilde yürütmek için bizimle detaylı bilgi paylaşmanızı rica ediyoruz. Bu form aracılığıyla:

- Ürünlerinizin uluslararası pazarlardaki potansiyelini değerlendirebilir,
- İhracatla ilgili süreçlerinizi hızlandırabilir,
- Doğru stratejilerle global pazarda rekabet avantajı elde edebilirsiniz.

Lütfen başvuru formumuzu eksiksiz ve doğru bir şekilde doldurarak ihracat sürecinizde bize rehberlik etmeye yardımcı olun. Başarılı bir global yolculuğun ilk adımını birlikte atmaya hazır mısınız?

(Formu doldurmak yaklaşık 4 dk. sürmektedir.)
Kişisel verilerinizi kullanımı (e-posta adresi, telefon vb.)
*Formu doldurup ve kişisel verilerinizi vererek, Adapte Dijital'den veya Adapte Dijital'in araştırma ortaklarından bu projeyle ilgili e-postalar ve aramaları almayı kabul etmiş olursunuz. Bilgileri kullanmamıza izin vermiş olursunuz.
Bu kısa anketimiz, işletmelerin ihracat müşterisi bulma sürecinde hangi hizmetlere ihtiyaç duyduklarını ve hangi pazarları hedeflediklerini anlamalarına yardımcı olmak içindir. Ayrıca, bu bilgiler, işletmelerin dijital reklam stratejilerini ve ihracat planlarını daha etkili bir şekilde geliştirmesine yardımcı olabilmek için önerilerde bulunmamızı sağlayacaktır. Bu formu düzenlemek ve ihtiyaçlarınıza göre özelleştirmekten lütfen çekinmeyin.

Which topics are market analysis done?

Market analysis is an extremely critical tool for a company to identify the opportunities and threats it may face while operating in its targeted industry and geographic area. So, why is so important? And what is the use of this analysis process?

🎯 Target Markets: Businesses make market analysis while determining the target markets in which they will operate. This allows firms to identify their potential customer base, competitive environment, and market entry conditions. Especially builders and companies carefully plan this process.

🔍 Research Process: Good market analysis requires an extensive research process. This process covers many topics from the demographic structure of the target market to consumer behavior, from competitor analysis to market trends. Especially companies that do consulting may prefer to benefit from professional consulting services at this stage.

📈 Sector Analysis: Depending on which sector you operate in, sector-specific dynamics, opportunities and threats emerge. Industry analysis is therefore critical to answering the question what does it gain.

🌐 Market Entry and Market Finding Phases: market entry and market finding phases for the company to successfully enter its target market and achieve sustainable success< /em> is pretty important. The analysis made at these stages helps companies to minimize risks and make the best use of opportunities.

📘 Free Market Analysis: Many institutions, especially Ministry of Economy, offer free market analysis to companies. In addition, some sample market analysis reports are among the sources that companies can refer to.

Ultimately, the importance of market analysis is that it helps a business accurately identify the steps it must take to achieve sustainable success. This both increases the profitability potential of businesses and enables them to gain competitive advantage in the long run.

What are the stages of the market analysis process?

Market analysis allows a business to have in-depth knowledge of the target market. The correct implementation of this process can create strategic advantages for the firm. The main stages of the market analysis process are:

  1. 🎯 Goal Setting:
    • The first step is to determine what you want to achieve. Critical decisions such as which market or segment to focus on and which geographic regions to examine are made at this stage.
  2. 📚 Preliminary Research:
    • This is the stage of gathering general information about the targeted market or segment. It is usually done online, starting with industry reports or government statistics.
  3. 🧩 Segmentation:
    • By dividing the market into different segments, it is done to determine which segments are most compatible with the firm’s objectives.
  4. 📈 Industry Analysis:
    • This is the stage of evaluating the general situation of the sector in which the targeted market is located. The growth rate, trends and key success factors in the industry are analyzed at this stage.
  5. 🔍 Competition Analysis:
    • It is done to evaluate the competitors in the target market, their strengths and weaknesses, their strategies and market shares.
  6. 🧠 Consumer Behavior and Needs Analysis:
    • Determining the consumer profile of the target market is performed to understand consumer needs, expectations and purchasing behavior.
  7. 💼 Distribution and Supply Chain Analysis:
    • This is the stage where decisions are made about how to distribute the product or service in the target market and which supply chain to use.
  8. 💡 Opportunity and Threat Analysis:
    • The opportunities and threats that you may encounter in the market are evaluated through methods such as SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis.
  9. 📝 Reporting and Strategy:
    • This is the final stage where all the obtained information is brought together and strategic decisions are made.

The market analysis process is often detailed and time-consuming, but when implemented correctly, it can contribute critically to a firm’s success in the market.

Which questions should you answer in market analysis? should you find it?

Market analysis is critical for a business to create the right marketing and sales strategies. In this process, finding answers to some basic questions can shape the future of businesses. Well, what questions should we find answers to in this process?

  1. 🌍 Where is the Best Place?
    • Where is the best place geographically for your market? Is your target audience concentrated in this region? It is very important to have and investigate this question.
  2. 🏆 Which Country Is Best?
    • If you are planning to enter an international market, which best country is? Are the market dynamics of this country known?
  3. 📊 What Are They Buying The Most?
    • Knowing which products or services most consumers prefer in your target market is critical. This is a critical step in shaping your product or service.
  4. 🛍️ What Sells Best?
    • What product or service has the highest sales figures in your market? And is this information determined?
  5. 🧑‍🤝‍🧑 Most Populated?
    • Which city or region has the population in the targeted market? This may be an area where your marketing and sales strategies should focus.
  6. 🎓 The Most Educated?
    • Who are the most educated group of consumers in your market? This information can help you determine which segment your product or service should target.

Ultimately, finding answers to these fundamental questions while doing market analysis ensures that the business is successful in the market. The answer to each question allows the business to properly shape its marketing and sales strategies. Therefore, it is imperative to have and research the necessary research to find the answers to these questions.

What are the things to consider when doing market analysis?

Market analysis plays a critical role in making strategic decisions for a business. However, in order for this analysis process to be successful, it is necessary to pay attention to some important issues. Here are some key elements to consider when doing market analysis:

  1. 🎯 Correct Target Setting: Before starting the market analysis, it is essential to clearly identify which market, segment or demographic is being targeted.
  2. 📚 Use of Current and Accurate Data: The fact that the data used in the analysis process is up-to-date and correct ensures that the results obtained are also correct.
  3. 🔍 Detailed Competition Analysis: It is critical to understand who the competitors are in the target market, their strengths and weaknesses, and make strategic decisions accordingly.
  4. 🧑‍💼 Understanding Consumer Needs and Expectations: It is necessary to analyze in depth what consumers in the market want, what needs they have and how these needs can be met.
  5. 🌐 Attention to Global Trends: Especially if you operate in international markets, it is very important to follow global trends closely and include them in the analysis.
  6. 📉 Risk Analysis: There are potential risks in every market. It is an integral part of the analysis process to identify these risks beforehand and take precautions accordingly.
  7. 💡 Avoiding Prejudices:For an objective market analysis, it is necessary to avoid personal biases and assumptions. It is essential to base the analysis on real data.
  8. 🛠️ Using the Right Tools and Methods: The tools and methods used in market analysis should be up-to-date and appropriate for the industry.
  9. 🔄 Continuous Update: Market conditions may change constantly. For this reason, it is important to periodically update and revise market analyzes.
  10. 🤝 Expert Advisory: Market analysis can be a complex process. In this process, getting support from expert consultants enables to reach more solid and accurate results.

Paying attention to these critical factors while analyzing the market will help you make more accurate and strategic decisions. In order for businesses to gain competitive advantage and achieve sustainable success, these details should not be ignored.

How should a sample market analysis be?

Market analysis is a critical step that a business must consider when developing a new business idea or assessing the potential of a market. This analysis process becomes especially critical if you plan to do business in different geographic regions such as Dubai, Africa or Turkey. Here are some basic steps to consider when determining domestic and foreign market strategies:

  1. 🌍 Geographical Focus: Decide which area you want to focus on. Do you want to establish a domestic market in Dubai or are you searching for a foreign market in Africa? This focus determines the direction of the analysis process.
  2. 📊 Acquiring Market Information: In the Acquire market information step, collect basic information such as the economic situation, demographic structure and consumer behavior of the region you have chosen.< /li>
  3. 🕵️ Learning the State of the Industry: Who are the competitors in the target industry? Which trends stand out in the industry? Especially knowing the conditions of the new market is critical in this step.
  4. 🤝 Customer Finding Strategies: The approaches to finding customers in the domestic market and finding customers in the foreign market may be different. Identify B2B customer acquisition methods and customer data acquisition strategies.
  5. 🗃️ Customer Database Creation: Manage customer database creation effectively to make your business idea successful.
  6. 📈 Determining a New Market Strategy: It is necessary to define a customized strategy for each region, whether in Turkey, Dubai or Africa.
  7. 📚 Continuous Update: Market conditions and customer expectations are constantly changing. Therefore, update the analysis regularly and revise your strategy accordingly.

A successful market analysis requires an accurate assessment of the characteristics of the targeted region, industry dynamics and customer expectations. By following these steps, you can maximize the potential of your business idea.

Who does the market analysis?

Market analysis is a process that evaluates the characteristics, size, customer segments, competitive dynamics and growth potential of a particular industry, sector or market. Market analysis is a critical tool that informs the strategic decisions of businesses. So, who does this analysis?

  1. Companies’ Internal Teams:
    • Strategic Planning and Business Analytics Teams: Usually evaluates the company’s overall growth strategies and market potential.
  • Foreign Consulting Firms:
    • Market Research Companies: Companies such as Nielsen, Ipsos, Kantar provide comprehensive analysis on industry or general market trends.
    • Strategic Consulting Firms: Large consulting firms such as McKinsey, BCG and Bain provide their clients with customized market analysis.
  • Retail Market Researchers and Consultants:
    • Freelance or independent consultants can offer customized market analysis specifically for small and medium businesses.
  • Industry Associations and Trade Groups:
    • These organizations provide comprehensive reports, statistics and analysis on specific industries.
  • Government and Public Institutions:
    • Governments and economic development agencies provide market analysis that includes information on industry trends, employment statistics and economic indicators.
  • Academic and Research Organizations:
    • Universities and research institutes conduct detailed and in-depth analysis on specific sectors or economic issues.
  • Since market analysis is of critical importance for shaping business strategies, many institutions and organizations take this process into account, make their own analyzes or seek help from experts. Which organization or individual will analyze may vary depending on the nature of the needs and goals.

    Why should you get a market analysis service before entering a new market?

    In the globalizing world, many companies and entrepreneurs aim to enter new markets with business ideas. Market analysis is critical, especially for those planning to create a new domestic or foreign market strategy in Dubai, Africa or Turkey.

    Advantages in Finding Customers:


      In

    • finding customers in the foreign market or finding customers in the domestic market, you can reach the target audience faster thanks to market analysis. Especially in the B2B customer finding process, your chances of reaching your business partners increase with the right analysis.

    Getting Market Information:

    • Before entering a new market gaining market knowledge allows you to understand what you will encounter before investing. This is a great advantage for businesses that plan to focus on different sectors, especially in Turkey or Africa.

    Learning the Current Situation of the Industry:

    • Learning the state of the industry with market analysis helps you understand the competitive dynamics, opportunities and threats in the market.

    Creating Customer Data and Database:


      With

    • Customer data finding and Customer database creation, you can increase the recognition of your brand and create an effective marketing strategy.

    Knowing the Conditions of the New Market:

    • Each market has its own dynamics. For example, a marketing strategy in Dubai may not have the same effect in Africa. That’s why Knowing the conditions of the new market enables you to take the right steps.

    In summary, getting market analysis services before entering a new market as a business or entrepreneur allows you to make risk-free investment. Informed decisions will get you to your goals faster and minimize potential risks. We recommend that you do not skip this critical step before investing.

    Market Analysis Consulting

    What does a market analyst do?

    A market analyst is a professional who sheds light on the decision-making processes of companies and entrepreneurs, and is responsible for research, analyze and inform market dynamics. While fulfilling these roles, they are expected to have some core values.

    1. Research and Information Gathering: The market analyst creates detailed market information by studying industry trends, consumer behavior and competitor dynamics. However, in this process, he may not only research on his own, but also sometimes hire services from outside sources to do his research.
    2. 🧠 Analysis and Evaluation: The market analyst’s ability to transform the data he collects into meaningful information requires that he be skilled and conscious. The analysis process must be performed with honesty and transparency so that the reliability of the information obtained is preserved.
    3. 📊 Consulting and Information: The market analyst presents the information obtained to the management team or related departments for inform. In this process, it can also take on the role of consulting and help companies take strategic steps.
    4. 💼 Proactive Recommendations: Pro-activity is one of the most critical qualities of the market analyst. The ability to anticipate future market trends and act accordingly makes it decisive, decisive and successful.
    5. 🤝 Values and Principles: The market analyst adheres to values such as fairness, fairness and responsibility is tightly bound. Because these values enable him to do his job with consistency and voluntariness. In this way, the analyst is both reliable and able to achieve inspiring results.

    The ability of a market analyst to balance manage and manage enables her to take positive and bold steps in the industry.

    Market analysts help businesses make the right decisions by evaluating market trends with a hardworking and conscious approach in the modern business world. For companies, the role of these analysts is becoming more and more critical by the day. That’s why their professional and value-oriented approach becomes the key to success in the industry.

    What is market analysis consulting?

    In the harsh business environment, it is very important for companies that calculate to gain a competitive advantage and survive, to have an in-depth knowledge of their target markets. This is where market analysis consulting comes in to provide this information and intelligence. But what is this market analysis consultancy and why is it so important?

    Market analysis consultancy provides companies with detailed, strategic and analytical information about their target market. This advisory service provides opportunities for a company to find in the market. It helps identify threats and threats, identify potential customer segments, and gain competitive advantage. Moreover, market analysis consultancy guides companies to understand the dynamics of the market and develop strategies that are suitable for these dynamics.

    Today, given the rapidly changing consumer trends and market conditions, it is almost impossible to make the right decisions without market analysis consultancy. Especially in the globalizing world, market analysis consultancy has become an indispensable tool for companies that want to enter markets with different geographies, cultures and demographics.

    Another important aspect of this consultancy service is that it provides cost savings to companies. How Does? Let’s say a company plans to launch a new product. But before launching this product, it wants to know how the target market will react to it. At this point, market analysis consultancy steps in, making predictions about how this product will succeed in the market. If a positive response is not received, the company can avoid serious costs by abandoning this product.

    Finally, professionals who provide market analysis consultancy services are generally people who have many years of experience in the industry, have analytical thinking and follow market trends closely. These experts inform companies not only about current market conditions, but also about possible future trends and changes.

    In summary, market analysis consulting is a critical service that enables companies to access the strategic information they need to be successful in their target market. This service allows companies to carry out their decision-making processes in an informed and informed manner.

    What are the benefits of being a market analyst or market analysis consultant?

    Business and commercial life is getting more complex and competitive day by day. In order to take this fact into account and make the right decisions, detailed market information is needed. This is where market analyst and market analysis consultancy come into play. So, what are the benefits of these professionals and consultancy services?

    1. 🎯 Detailed Market Information: Market analyst closely follows market trends, consumer behavior and competitive dynamics. In this way, it provides companies with detailed information about their target market. On the other hand, the market analysis consultancy service evaluates this information from a wider perspective and makes strategic recommendations.
    2. 🚀 Competitive Advantage: Both market analyst and market analysis consultancy offer companies the opportunity to gain an edge over their competitors. These professionals analyze market information and give companies the necessary strategic directions to stay one step ahead of their competitors.
    3. 💡 Risk Minimization: Market analysis consulting guides a company in assessing potential risks before launching a new product. This helps the company avoid unnecessary investments.
    4. 🌐 Global Perspective: market analyst and market analysis consultancy play a critical role, especially for companies planning to enter international markets. These experts are equipped with in-depth knowledge of how to be successful in different geographies and cultures.
    5. 📊 Making the Right Decision: Market analyst constantly collects and analyzes market data. These analyzes are offered to companies through market analysis consultancy so that correct and informed decisions can be made.

    As a result, market analyst and market analysis consulting services offer the key to success by guiding companies in the dynamic and volatile environment of the business world. These experts and advisory services are not only helpful in understanding today’s market, but also inIt is also critical in anticipating possible future opportunities and threats.

    How is the market analysis process going?

    Keeping the pulse of the market, understanding its dynamics and catching the changing trends should be the key priority of every business. This is where market analysis comes into play. So, how does this analysis process go? What stages does it go through? This guide details how the market analysis process goes step-by-step for those considering hiring a market analyst or market analysis consultancy.

    1. 🎯 Goal Setting: The market analysis process first starts with a specific goal. This could be to assess the potential of a business idea, to understand the dynamics of a domestic or foreign market, or perhaps to explore the potential to operate in a specific geography such as Dubai, Africa or Turkey.
    2. 📊 Data Collection: In this step, the market analyst or market analysis consulting service starts collecting information about the market. This can be done in different ways, such as learning the state of the industry, finding customer data, or doing B2B customer research.
    3. 🧩 Data Analysis: The collected data is analyzed in detail. These analyzes include the current state of the market, growth potential, competitive environment and consumer behavior.
    4. 💡 Strategic Planning: After obtaining market information, new market strategy is created. Here, a business idea is developed according to the dynamics of the domestic or foreign market and the applicability of this idea is evaluated.
    5. 🌍 Geographical Assessment: If the focus is on foreign markets, for example, a geographic assessment is made to determine what opportunities exist in Dubai, Africa or Turkey.
    6. 🚀 Market Entry: When all analyzes are completed and the strategic plan is prepared, the selected market is entered. This includes creating a customer database, finding customers in the domestic or foreign market, and understanding the conditions of the new market.
    7. 🔄 Continuous Monitoring and Evaluation: Market analysis does not end once it is done. The dynamics of the market are constantly changing, so continuous monitoring and evaluation is critical.

    The market analysis process is critical for a business to be successful. Market analyst or market analysis consulting service ensures that the right steps are taken in this process, thus maximizing the chances of companies achieving their goals.

    How to analyze foreign market?

    Foreign market analysis is essential for a company or entrepreneur to evaluate the market conditions, consumer behavior and competitive environment of that country before offering its products or services to another country. This analysis is critical for mitigating risks, seizing opportunities, and strategic planning. So, how is foreign market analysis done?

    1. Selecting the Target Market: The first step is to identify the target countries. This is done based on factors such as demographics, economic growth rates, cultural differences.
    2. Evaluation of Market Size and Potential: Factors such as market size, purchasing power, and consumer profile of the selected country are examined.
    3. Competition Analysis: It is necessary to gather information about the rival companies operating in the target market, their market shares, strategies and products.
    4. Consumer Behaviors and Preferences: Consumer behaviors, habits and preferences are examined according to the cultural, social and economic structures of the target market.
    5. Regulatory and Legal Framework: Legal regulations required to operate in the target market, standardYou should have knowledge about taxation and taxation.
    6. Distribution and Supply Chain Analysis: How products or services will be distributed in the target market, suppliers and logistics issues are evaluated.
    7. Pricing Strategy: A pricing strategy is determined according to the pricing strategies of the competitors, the payment capacity of the consumer and the economic conditions of the country.
    8. Risk Assessment: Risk factors such as political stability, economic risks, exchange rate fluctuations are analyzed and necessary precautions are taken.
    9. Reach and Marketing Strategies: Which channels will be used, marketing and promotion activities are planned.

    In this process, getting market analyst or market analysis consultancy provides a great advantage to be able to make an accurate and comprehensive analysis. Experts help the analysis process to give faster, more effective and accurate results. This enables companies to take more conscious and strategic steps in the foreign market.

    Market research consultancy we discussed the subject of research in our article, it is very important for you to read and benefit from it.

    How to do domestic market analysis

    Domestic market analysis is the process of collecting the basic data necessary for a firm to evaluate its potential and opportunities in its own country and to develop a competitive strategy. The following are the steps and elements to be taken into account when analyzing the domestic market:

    1. General State of the Market: It starts with the analysis of the size of the market, growth rates, sales volume and future trends.
    2. Target Audience Analysis: Demographic factors such as age, gender, income level, education level are examined to determine which demographic groups will demand the company’s product or service.
    3. Competition Analysis: Information is collected about the products, services, market shares, pricing strategies and marketing methods of competitors operating in the domestic market.
    4. Customer Behaviors and Preferences: The domestic consumer’s shopping habits, brand loyalty, purchasing frequency and expectations for the product or service are analyzed.
    5. Pricing Analysis: A pricing model is created according to the general price level of the market, the payment capacity of the consumer and the pricing strategies of the competitors.
    6. Examination of Distribution Channels: It is determined which distribution channels should be used in order to deliver the product or service to the customer in the most effective and cost-effective way.
    7. Marketing and Promotion Strategies: It is planned which advertising and promotion channels the target audience uses, in which channels they are active and what kind of strategy will be followed in these channels.
    8. Regulation and Legal Framework: Detailed information should be gathered about the legal regulations, taxation, standards and licenses that will be encountered while operating in the domestic market.
    9. Risk Assessment: The economic, political or sectoral risks that may be encountered in the domestic market are evaluated.

    In the domestic market analysis process, getting market analyst or market analysis consultancy service can help the company reach more accurate and realistic results. The experience and knowledge of these experts enable the firm to take informed and informed steps when making strategic decisions.

    Our foreign trade market analysis method

    Adapte Digital, foreign tradeIn the field of market analysis consultancy, it provides services to companies with the principles of honesty, transparency, reliability and fairness. Our market analyst team guides and supports companies to make informed decisions every step of the way. With our expert staff, we are at your side for successful and sustainable growth in the global arena.

    1. State of the Global Market: A comprehensive research is conducted to determine which sectors stand out in the global market, which regions are growing rapidly, and general trade trends.

    2. Selection of Target Market: We look at which countries in Turkey have more intensive trade and which countries have potential for our products and services. For example; Featured opportunities are identified in Dubai, Africa or any other country.

    3. In-Depth Analysis of the Target Market: The demographic structure, economic situation, cultural characteristics and consumer behaviors of the selected target market are examined. Unlike domestic market dynamics, foreign market analysis requires a more comprehensive approach.

    4. Competition and Industry Analysis: Detailed information is collected about the current competitive environment of the target market, the products, services and strategies of the competitors. Information about the general situation, size and future trends of the sector is obtained.

    5. Pricing and Distribution Strategies: Methods of finding customers in the Domestic market may differ. For this reason, locating customers in the foreign market and pricing strategies are specially determined.

    6. Legal and Regulatory Analysis: Issues such as legal regulations, taxation and licensing conditions that will be encountered while trading in the target market are examined in detail.

    7. Risk and Opportunity Evaluation: The potential risks and opportunities of the market are determined. For example; Risks such as political instability, economic recession and new business idea opportunities are identified.

    8. Marketing and Communication Strategies: A strategy is developed in accordance with the target market’s communication dynamics such as social media usage, advertising and PR habits.

    9. Action Plan and Follow-up: A concrete action plan is created in line with all analyses. The market analysis consulting process continues with the follow-up of the implementation of this plan.

    Foreign What’s the Market Research Supportwhat You can read the Circular on the Ministry of Commerce page.

    Why should you get the advanced market analysis service?


    It is critical that they benefit from

    Market analysis consultancy services. However, you should know that this service does not only offer a standard analysis, you can reach more in-depth and comprehensive information with the advanced market analysis service. Here’s why you should get the advanced market analysis service:

    1. Getting Detailed Information: Advanced market analysis allows you to examine trends in your industry, consumer behavior and the competitive environment in the market in more detail. This provides a much more comprehensive perspective than the standard information you will get with market analysis consulting.
    2. Strategic Decisions: Market analysis consultancy provides the necessary information for businesses to make informed and strategic decisions. However, advanced market analysis ensures that these decisions are much more accurate.
    3. Minimizing Risks: An advanced market analysis consultancy service helps to avoid these risks by identifying potential risks in advance.
    4. Seizing Opportunities: Market analysis consulting offers businesses new opportunities, but advanced market analysis identifies them more specifically and in real time.
    5. Understanding Customer Needs: Advanced market analysis consulting helps businesses improve customer satisfaction by focusing more precisely on consumer needs and expectations.
    6. Return on Investment: Market analysis consultancy provides a more effective and efficient return on investments.
    7. Sustainable Growth: With an advanced market analysis consultancy, businesses can determine not only a short-term, but a long-term and sustainable growth strategy.

    As a result, receiving advanced market analysis services enables businesses to act more consciously, strategically and effectively in the market. You can take the right steps for sustainable success and growth by going beyond the information you will get with market analysis consultancy.

    Uluslararası Pazarlarda Müşteri Ağı Oluşturma Fırsatı: İhracat Müşterisi Başvurusu
    Değerli Potansiyel İş Ortağımız,

    Dünya pazarlarına adım atma fırsatını yakalamak için sadece bir adımınız kaldı! Ürünlerinizi uluslararası pazarlara tanıtmak ve ihracat süreçlerinizi en etkili şekilde yürütmek için bizimle detaylı bilgi paylaşmanızı rica ediyoruz. Bu form aracılığıyla:

    - Ürünlerinizin uluslararası pazarlardaki potansiyelini değerlendirebilir,
    - İhracatla ilgili süreçlerinizi hızlandırabilir,
    - Doğru stratejilerle global pazarda rekabet avantajı elde edebilirsiniz.

    Lütfen başvuru formumuzu eksiksiz ve doğru bir şekilde doldurarak ihracat sürecinizde bize rehberlik etmeye yardımcı olun. Başarılı bir global yolculuğun ilk adımını birlikte atmaya hazır mısınız?

    (Formu doldurmak yaklaşık 4 dk. sürmektedir.)
    Kişisel verilerinizi kullanımı (e-posta adresi, telefon vb.)
    *Formu doldurup ve kişisel verilerinizi vererek, Adapte Dijital'den veya Adapte Dijital'in araştırma ortaklarından bu projeyle ilgili e-postalar ve aramaları almayı kabul etmiş olursunuz. Bilgileri kullanmamıza izin vermiş olursunuz.
    Bu kısa anketimiz, işletmelerin ihracat müşterisi bulma sürecinde hangi hizmetlere ihtiyaç duyduklarını ve hangi pazarları hedeflediklerini anlamalarına yardımcı olmak içindir. Ayrıca, bu bilgiler, işletmelerin dijital reklam stratejilerini ve ihracat planlarını daha etkili bir şekilde geliştirmesine yardımcı olabilmek için önerilerde bulunmamızı sağlayacaktır. Bu formu düzenlemek ve ihtiyaçlarınıza göre özelleştirmekten lütfen çekinmeyin.

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    Kişisel verilerinizi kullanımı (e-posta adresi, telefon vb.)
    *Formu doldurup ve kişisel verilerinizi vererek, Adapte Dijital’den veya Adapte Dijital’in araştırma ortaklarından bu projeyle ilgili e-postalar ve aramaları almayı kabul etmiş olursunuz. Bilgileri kullanmamıza izin vermiş olursunuz.