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DIGITAL AUDIT · INDEPENDENT REVIEW

Digital Audit Agency

An independent review of your website, search visibility, advertising accounts and measurement setup — delivered as a written report with prioritised findings.

Digital Auditing: The Financial Audit's Digital Equivalent

Nobody questions why a company's books are reviewed by an independent party once a year. In digital, the same discipline is rare — the team doing the work usually writes its own report card.

What an audit is

A structured review of what exists, what works and what quietly costs money. It documents the current state; it does not sell you a solution.

What it isn't

Not an automated tool report. Not a sales pitch dressed as analysis. And not an accusation — findings describe systems, not people.

Why independence matters

Whoever does the work cannot objectively review it. What is seen every day becomes normal — and normalised errors are the expensive ones.

What a Digital Audit Covers

Five channels, reviewed in the order a customer encounters them rather than the order of your internal systems. Channels you don't use are excluded — and reflected in the price.

Website

Mobile speed, technical health, message clarity and trust signals. Measured on mobile data, because that's where most visitors arrive.

Search visibility

Which queries you appear for, at what position, with what click rate — and which demand goes entirely unanswered.

Maps and social

Listing accuracy, photos, reviews and responsiveness. Wrong opening hours turn away customers who already decided to come.

Advertising accounts

Search terms report, targeting, budget distribution and landing page alignment. This is where money leaks fastest.

Measurement and consent

Analytics setup, conversion tracking and whether scripts are properly gated by consent. Without this, nothing else can be verified.

Priority map

The most valuable page of the report: every finding ranked by impact and effort, so you know what to do first.

How Findings Are Written

Every finding has three parts. Remove one and the finding stops being useful: an action without evidence is unfounded, an observation without action is just a complaint.

01

Observation

Concrete and verifiable. Not "your site is slow" but a measured result with the screen or data behind it.

02

Impact

What it costs you — visitors, enquiries, budget or risk. Decision-makers act on consequence, not on technical description.

03

Action

What should be done, who can do it and roughly how long it takes. Vague actions are why reports end up on shelves.

AUDIT DEPTH · CLEAR PRICING

Audit Scope and Pricing

A digital audit is priced at the depth of our PRO package (60 VERNİS), because a proper review requires the same research effort as a month of consultancy work.

240,000 TL +VAT · one-off · PRO depth · 60 VERNİS · full five-channel review
  • All five channels reviewed independently
  • Written report with observation–impact–action structure
  • Priority map ranked by impact and effort
  • Responsibility split: what your team, your agency and specialists each handle
  • Delivery session: the report is read through together
  • Report ownership stays entirely with you

Narrower scope reduces the price. A business without advertising accounts, for example, is reviewed across four channels rather than five — scope and price are confirmed before anything starts.

Request an audit

The VERNİS rate never drops — benefits are added instead

All three packages carry the same VERNİS rate: 4,000 TL. What increases at higher tiers is the number of VERNİS and the benefits included. Each item below carries a separate cost when bought individually; inside the package it is included at no extra charge.

CORE · 3 BENEFITS
VERNİS transparency report
All accounts in your name
24 Rules partnership annex
PRO · 6 BENEFITS
Everything in Core
Annual independent audit
AI visibility measurement
Competitor monitoring
MAX · 9 BENEFITS
Everything in Pro
Second-language content and visibility
Six-monthly comprehensive audit
Emergency response priority

Prices are fixed for six months. The monthly fee does not change for six months from the contract date; any revision is communicated at least one month in advance.

When an Audit Is Worth It

Before changing agencies

Document the current state before the handover. Otherwise the new agency inherits problems it doesn't know about — and old issues continue under a new invoice.

Spending without results

When budget goes out but enquiries don't come in, the question is where the loss occurs: the site, the ads, or the measurement. An audit answers it with evidence.

Before a major investment

A documented baseline tells you where the money should go. Investment placed in the wrong channel costs many times the price of the review.

Entering the Turkish market

Local search behaviour, marketplaces and competitor sets differ. A strategy performing well elsewhere can underperform here without anyone abroad noticing.

As an annual routine

Digital changes faster than financial statements. An annual review catches drift before it compounds — and the second report shows what actually got fixed.

When it's too early

If there's no website or measurement yet, an audit has nothing to review. Setup comes first; we'll say so rather than sell you a review of nothing.

Frequently Asked Questions

What is a digital audit?

An independent, structured review of a company's website, search visibility, local listings, advertising accounts and measurement setup, delivered as a written report with prioritised findings and assigned responsibilities.

How is digital auditing different from consultancy?

An audit documents the current state and ends. Consultancy implements the fixes and continues. They often follow one another, but keeping them separate is what makes the audit's findings trustworthy.

What does a digital audit agency review?

Five channels: website, search visibility, maps and social presence, advertising accounts, and measurement with consent implementation. Channels you don't use are excluded from both scope and price.

Do you need our passwords?

No. Read-only viewer access is sufficient throughout, and administrator credentials are never requested. Access is confirmed in writing and can be revoked once the review is complete.

Will this damage our relationship with our current agency?

Usually it improves it. The report describes systems rather than people, and it gives both sides a shared factual basis — most engagements end with the agency using the report as a roadmap.

Who owns the report?

You do, entirely. You decide who sees it, and you're free to hand it to your existing agency, your internal team or a third party. Nothing is withheld.

Are we obliged to work with you afterwards?

No. Findings are written to be implementable by your own team. Implementation support is available on the consultancy side if you want it, but it is never a condition of the audit.

How long does an audit take?

The timeline is confirmed in writing once scope and access are settled. In practice the most common delay is locating who holds the account access — which is often the first finding itself.

How much does a digital audit cost?

The full five-channel review is priced at 240,000 TL +VAT as a one-off engagement, at PRO depth (60 VERNİS). Narrower scope reduces this; the final figure is confirmed before work begins, never afterwards.

What if the audit finds nothing serious?

Then it has confirmed there is no drift — which is exactly what a financial audit does in a well-run company. In practice, even clean reviews surface small improvements worth making.

Do you audit companies based outside Turkey?

Yes. A significant share of our audit work is for brands operating in the Turkish market remotely. Reporting and delivery sessions run in English.

How often should a digital audit be repeated?

Annually. The second report is where the real value appears: it shows how many items were closed and which indicators moved — the most objective measure of a year's work.

Request an Audit — Three Fields, One Minute

Tell us your website and which areas concern you. We'll confirm scope and timeline before anything starts.

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