AI SEO and GEO Agency
Your customers increasingly ask AI assistants instead of typing into a search box. The question is simple: when they do, does your brand get mentioned?
Rankings Held. Traffic Fell. What Happened?
A growing number of companies report the same pattern: search positions unchanged, clicks declining. Nothing broke on the site — the answer simply moved.
The answer moved up
AI-generated summaries now sit above traditional results. Users read the answer and never scroll — the click that used to be yours no longer happens.
Being ranked isn't being cited
Ranking tenth still counts for something. In an AI answer you are either mentioned or you are not; there is no partial credit.
The category is still open
Most competitors haven't started optimising for this. That window closes as the space fills — which is exactly why measuring now matters.
Three Layers: AI SEO, AEO and GEO
These terms overlap in the market but describe different things. We work across all three, because a brand strong in one and absent in the others still loses visibility.
AI SEO
Making content readable and retrievable by AI systems: clean structure, unambiguous definitions, machine-parsable markup and technical accessibility.
AEO — Answer Engine Optimization
Structuring content so it can be lifted as a direct answer: one question per section, a self-contained response, no dependence on surrounding context.
GEO — Generative Engine Optimization
Becoming a source that generative models draw on and cite: original perspective, verifiable claims and depth that thin content cannot imitate.
Where they meet
All three reward the same underlying quality — clarity, consistency and substance. Work done for one layer strengthens the others.
What they don't replace
Classic search still carries most commercial traffic. AI visibility is an additional channel, not a substitute for search performance.
Where paid fits
Advertising inside AI answers is emerging as its own format. We track how it develops and what it means for brands buying search traffic today.
How We Measure AI Visibility
This field has no settled standard yet, so we're explicit about method and limits. What can be measured is mention frequency; what cannot be measured is an exact ranking.
Question set
Nine to twelve unbranded questions written the way your customers actually ask them. Branded queries are secondary — the value is in appearing when nobody named you.
Repeated querying
The same questions run across multiple assistants and repeated over time. Answers vary, so a single result proves nothing; the trend is what counts.
Source analysis
Where cited, we look at which sites the answers draw on. That shows what kind of content becomes a source — and how yours can.
Be cautious with anyone promising an exact "AI ranking". With today's technology, mention frequency can be tracked reliably; a precise position cannot. We report what is measurable and say so plainly.
What Makes a Brand Get Mentioned
Four factors come up consistently. All four overlap with good classic SEO, which is why this work compounds rather than competing for budget.
Clarity
A model must understand what you do without inference. Vague corporate language — "solution partner", "visionary approach" — actively harms you here.
Consistency
The same name, description and contact details across your site, listings, directories and social profiles. Conflicting information weakens the trust signal.
Depth
Thin content is not cited. Material that fully answers a question, with examples and specifics, is what gets selected as a source.
Verifiability
A claim appearing only on your own site is weak. Information confirmed across independent sources carries far more weight.
Structure
Clean headings, self-contained sections and structured data make content retrievable in fragments — which is how AI systems use it.
Freshness
Content that is maintained and dated signals reliability. Pages untouched for years are less likely to be drawn on for current answers.
Working Together
AI visibility work runs inside our standard packages. The difference between them is depth — how much research, content and measurement your category requires.
Standard depth. Baseline measurement, clarity and consistency work.
Start with discoveryDeeper work. Full measurement cycle plus source-grade content production.
Start with discoveryDeepest work. Competitive categories: continuous measurement and priority access.
Start with discoveryVERNİS is our unit of work: a productive net working hour stripped of preparation, meetings and internal coordination. At this intensity, 1 VERNİS is equivalent to roughly six hours of a senior employee's working day. The rate is 4,000 TL in all three packages.
The VERNİS rate never drops — benefits are added instead
All three packages carry the same VERNİS rate: 4,000 TL. What increases at higher tiers is the number of VERNİS and the benefits included. Each item below carries a separate cost when bought individually; inside the package it is included at no extra charge.
Prices are fixed for six months. The monthly fee does not change for six months from the contract date; any revision is communicated at least one month in advance.
Frequently Asked Questions
What is GEO (Generative Engine Optimization)?
GEO is the practice of making content likely to be drawn on and cited by generative AI systems. Unlike classic SEO, the goal is not a ranking position but being used as a source when a model composes an answer.
What is AEO and how does it differ from GEO?
AEO — Answer Engine Optimization — structures content so a single section can be lifted as a complete answer. GEO is broader: it concerns whether a model treats your material as a trustworthy source at all. AEO shapes the format; GEO builds the authority.
Is AI SEO different from regular SEO?
It overlaps substantially. Both reward clarity, structure and depth. AI SEO adds emphasis on machine readability, unambiguous definitions and consistency across sources — factors that matter less for classic ranking.
Can AI visibility actually be measured?
Mention frequency can be measured through repeated, structured querying across assistants. An exact ranking cannot. Any provider promising a precise AI position is overstating what current technology allows.
Why did our traffic fall while rankings stayed the same?
Because AI-generated summaries now answer many queries above the traditional results. The user gets the answer without clicking. Position is unchanged; the click opportunity has moved.
Is this relevant for small or local businesses?
Often more relevant than for large brands. In niche and local categories competition for AI mentions is thin, so appearing in answers can be easier than ranking in crowded search results.
How long does it take to see results?
Slower than classic search. Models update their sources gradually, so changes surface over months rather than weeks. This is why we record a baseline measurement before any work begins.
Do we need new content or can existing pages be optimised?
Both, in that order. Existing pages are usually improved first — clarity, structure and consistency — because those changes are fast. New source-grade content follows where gaps remain.
What are ads inside AI Overviews?
Advertising placed within AI-generated answer panels, an emerging format distinct from traditional search ads. We track how it develops, since it changes the economics of buying search traffic.
Can we measure our AI visibility ourselves?
Yes, at a basic level. Write nine unbranded questions your customers would ask, run them across two assistants a few days apart, and count how often you appear versus competitors. Record the result — it becomes your baseline.
Does this replace our search work?
No. Classic search still carries most commercial traffic. AI visibility is an additional channel, and the work strengthens both because the underlying quality factors are shared.
Where should a brand start?
With measurement. Even a result of zero mentions is valuable, because progress cannot be demonstrated without a starting point. Clarity and consistency work follows, then depth.
Find Out Whether AI Assistants Mention You
Tell us your sector and the questions your customers ask. We'll run the measurement and show you where you stand — before any commitment.