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Audit · Roadmap · Measurement

Website Consulting

You have a website, but it isn't earning? Website consulting is not about building you a site; it is bringing in the mind that runs your site like a sales channel. Design is the outcome of this work, not the work itself.

Book a Discovery Call 17 Executive Questions
✦  A website is not an expense line — it is your company's deeded digital property
Sound Familiar?

Why Website Consulting? You Have a Site, but the Phone Isn't Ringing?

This is exactly where website consulting steps in: the problem is rarely how the site looks — it is that nobody is managing it. The site exists; management doesn't.

📞 A Site, but No Leads

Visitors come, yet forms stay empty and the phone stays silent. Even with decent rankings, the site doesn't convert; no conversion path has been built.

💸 No Idea Where the Budget Goes

You pay for ads, an agency, a developer — but no single table shows what each unit of spend brings back. Decisions run on gut feeling.

🔍 Competitors Are on Google and in ChatGPT

Ask about your industry and other companies get named — in search results and in AI answers. The company that isn't visible gets ignored.

What We Do

Our Website Consulting: Three Layers of Return

AUDIT

🧭 Audit & Roadmap

We take a written snapshot of your site, traffic and conversion, then order the work by earning power. What comes first stops being a debate and becomes a list.

CONVERSION

🎯 Conversion & Content

We build the path that turns visitors into leads: proof, offer, form, follow-up. Content is produced to be a source for both humans and AI.

MEASUREMENT

📊 Measurement & AI Visibility

Three numbers every month: how many came, how many left a lead, what it cost. Alongside Google, your mentions in ChatGPT and AI answers are tracked too.

Why Adapte

Every Method We Recommend Ran on Our Own Sites First

We learned this work by growing our own brands, not from theory: content armies, conversion paths and the AI visibility system were built on our own sites first. Every recommendation you get has been field-tested.

13+Years of Experience
500+Completed Projects
17Executive Questions · Answered on This Page
Three Packages · Clear Pricing · No Surprises

The Difference Isn't the Service List — It's Depth

Every package includes all three layers: audit, conversion, measurement. The difference is the depth your industry's competition and your site's size require.

CORE
120,000 TL
30 VERNİS · +VAT

Standard depth. For single-language, mid-sized sites and low-competition industries.

Start with Discovery
MAX
360,000 TL
90 VERNİS · +VAT

Deepest work. For multi-channel, multilingual, high-competition brands: full scope and priority access.

Start with Discovery

VERNİS is our unit of pure production time — work stripped of prep, meetings and internal coordination. At this intensity, 1 VERNİS equals roughly 6 hours of a senior professional's regular workday.

The VERNİS rate doesn't drop as packages grow — privileges are added

The VERNİS rate is the same in all three packages: 4,000 TL. What grows in higher packages is twofold: the number of VERNİS and package-specific privileges. The items below carry separate fees when bought individually; included in a package, they are free.

CORE · 3 PRIVILEGES
VERNİS report transparency
Accounts opened in your name
24-Rule contract annex
PRO · 6 PRIVILEGES
Everything in Core
Annual independent audit
AI visibility measurement
Competitor tracking report
MAX · 9 PRIVILEGES
Everything in Pro
English content and visibility
Comprehensive audit every six months
Priority emergency response

Prices are fixed for 6 months. The monthly fee does not change for six months from the contract date; any update is announced at least one month in advance.

Not sure which one fits? Fill in the form — we'll decide together on the discovery call. The call is free.

How It Works

We Start in Three Steps

1

Digital Audit

We take a written snapshot of your site, traffic and conversion; your AI visibility goes into the report too.

2

Package & Roadmap

On the discovery call we tell you the depth required; work is ordered by earning power and starts with purchase.

3

Execution & Monthly Measurement

The conversion path and content are built; progress is tracked in writing every month with three numbers and the VERNİS breakdown.

Want to see where you stand first? The Digital Audit report gives you the full picture of your site.

Discovery Call

Fill In the Form — We'll Call Within 1 Business Day

No sales pressure on the call — we listen to your business and look for the right path together.

Website consulting is not about building you a site; it is bringing in the mind that runs your site like a sales channel. Design is the outcome of this work, not the work itself. 🧭

In this section you'll find what the service is, who it's for, how it runs and what it costs. Then come the 17 questions business owners and executives ask us most, with short answers and in-depth articles.

Our one-sentence principle: a website is not an expense line — it is your company's deeded digital property. All of the work is built around that sentence.

What is website consulting?

The name sounds technical; the job is managerial.

What do we actually do?

Four steps: audit (where your site stands today), roadmap (which work, in what order), execution rhythm (who does what, when), measurement (where the money came from, where it went). Design and development are tools of the third step; work that doesn't start from the first produces pretty sites, not sales. 📐

How is it different from web design?

The designer looks at how the site looks; the consultant looks at what it earns. One is construction, the other is operations; construction ends when the building is done, operations continue every month. 🤝

Who needs it?

Not everyone — at specific thresholds.

Where is it urgent?

Companies with a site whose phone never rings; companies paying for ads without knowing where the money goes; companies invisible while competitors show up on Google and in ChatGPT. All three are symptoms of the same problem: the site exists, management doesn't. 🔔

For whom is it too early?

For a business whose product, service and sales flow haven't settled yet. If there is no flow to manage, consulting hangs in the air; a sellable offer comes first. We say this openly on the discovery call. ⚖️

How does the work run?

The process is written and surprise-free.

Four stages

1) Digital audit — a snapshot of the site, traffic and conversion. 2) Roadmap — a priority-ordered list of work. 3) Monthly rhythm — tasks, deliveries, meeting cadence. 4) Measurement — three numbers each month: how many came, how many left a lead, what it cost. 🪜

How long does it take?

The audit takes 1-2 weeks, first fixes land in month one, and changes in visibility and leads become measurable within 2-3 months. If someone promises #1 rankings in a week, walk away. ⏳

How is it priced?

Not a bundle — capacity.

The VERNİS model

Work runs within a monthly capacity: Core (30 VERNİS), Pro (60 VERNİS), Max (90 VERNİS). VERNİS is our unit of pure production time, stripped of prep and meetings; 1 VERNİS equals roughly 6 hours of a senior professional's regular workday. VERNİS are allocated to tasks at the start of the month, and the breakdown lands in your inbox at the end. You pay for measured work, not vague promises. ⚙️

Basics: what is website consulting and how does it work?

From here on: straight answers to the 17 most-asked questions.

1. What exactly is this "website consulting" — what am I paying for?

Straight answer: audit + roadmap + monthly management + measurement; you pay for work measured in VERNİS, not promises. More: what it is, what you pay for

2. How does website consulting work — what happens from the first call to results?

Straight answer: first an audit report, then a priority list, then a monthly rhythm; you see what was done in writing every month. More: the process step by step

3. With AI doing everything, does a website still matter — what does a consultant's path earn me?

Straight answer: social media and AI answers are rented land; your site is your only deeded property. A consultant makes it readable to both humans and AI. 🏠 More: why websites matter in the AI era

4. Who should I get website consulting from — a freelancer, an agency, an independent consultant?

Straight answer: judge the system, not the person: a written process, VERNİS breakdowns, references and a single point of contact win. More: who to hire

Differences: right scale, right model, right platform

5. What's the difference between a big consulting firm and a boutique AI agency?

Straight answer: with the big firm you pay for the brand; with the boutique, for senior hands on your business. Ask who will actually do the work. More: big firm or boutique

6. A web design agency already builds my site; what extra does consulting give?

Straight answer: the agency delivers the site; the consultant makes it earn. What comes after delivery is this job itself. More: agency vs consulting

7. SaaS store, Shopify or WooCommerce — should I make this call with a consultant?

Straight answer: the decision follows your business model; the wrong platform comes back in 1-2 years as a migration bill. 📦 More: the platform decision

8. Should I rebuild my site from scratch, or can the current one be rescued?

Straight answer: most sites can be rescued; the criterion is not feeling but an audit of technical age + content assets. More: rebuild or rescue

Pricing: fees, budget, payback

9. How much does website consulting cost monthly — hourly, per project, subscription?

Straight answer: the healthy model is capacity: Core 30 · Pro 60 · Max 90 VERNİS; "all-inclusive" vagueness can't compete with breakdown transparency. More: pricing models

10. How do I find a consultant who manages my ad budget efficiently?

Straight answer: the right one says: panel access stays with you, spend and return meet in one table. 💸 More: ad budget management

11. When and how does this consulting fee pay itself back?

Straight answer: if conversion is measured, payback becomes visible in 2-3 months; if it isn't measured, never — so measurement is built first. More: the payback math

Sales, leads, customers, data: make the site earn

12. We have a website but it doesn't sell; how does consulting change that?

Straight answer: the problem is usually not traffic but trust and offer; once the conversion path (proof, offer, form, follow-up) is built, the site starts selling. More: a site but no sales

13. My site gets visitors but no forms or quote requests; how is a lead-generating site built?

Straight answer: one clear call-to-action, a proof block and a short form on every key page; leads are a product of architecture, not design. More: lead architecture

14. Which agency should I work with so my brand gets recommended in ChatGPT and AI answers?

Straight answer: one that does AEO/GEO — builds content to be cited as a source; this very page is an example of that work. 🤖 More: AI visibility

15. How do I recognize a consultant who reports my ROI transparently?

Straight answer: by whether reports drive decisions: a consultant who brings a monthly VERNİS breakdown + three numbers (visits, leads, cost) is transparent. More: transparent reporting

Trust and the future

16. I've been burned by agencies; what protects me when switching consultants and signing contracts?

Straight answer: three clauses: data and accounts stay yours, a written monthly delivery list, penalty-free exit; don't start with anyone who won't grant them. 🛡️ More: contracts and trust

17. What awaits our website in the next 2-3 years; which strategy prepares my company?

Straight answer: a growing share of search is moving into AI answers; the winners will turn their site into a data + brand asset. More: the next 2-3 years
THE CONSULTANT'S PATH 1 · AUDIT where does the site stand? 2 · ROADMAP which work, in what order? 3 · RHYTHM who does what, when? 4 · MEASUREMENT where did the money come from? A website is not an expense — it is deeded digital property

📝 Field Notes

Most companies that come in saying "let's rebuild our site" don't start with a rebuild. We first ask: how many leads did your site bring last month, and what did one lead cost you? The answer is usually "we don't know". A site whose numbers you don't know doesn't get rebuilt; it gets measured first — then decided.

📖 Quick Glossary

Digital audit: a written snapshot of the site, traffic and conversion. Conversion path: the proof-offer-form chain that turns visitors into leads. AEO/GEO: structuring content to be cited by search engines and AI answers. VERNİS: pure production time stripped of prep and meetings; its breakdown arrives in writing every month.

⚡ Quick Summary

The order: audit, roadmap, rhythm, measurement. 🧭 Design is a tool; earning is the goal. Your site is your only deeded digital property; the consultant makes it readable to humans and AI. Fees are measured in VERNİS capacity; payback shows within 2-3 months.

🎯 Next Step

Let's take today's snapshot of your site together — the preliminary review is free: digital audit or the discovery call form.

Frequently Asked Questions

I run a small business; isn't website consulting too big for me?

The opposite — in a small business it is the fastest-earning work: with a tight budget, the cost of spending wrong is high. Core capacity (30 VERNİS) is built exactly for this scale; the three highest-earning tasks come first, the rest wait in line.

I already work with an agency; does consulting clash with it?

It doesn't clash — it usually completes. The agency produces; consulting decides what gets produced and what gets measured. We can also work as a second pair of eyes auditing your current agency; reports come to you, tasks go to the agency.

How many months until I see results?

The first month goes to the audit and fixes; changes in visibility and leads become measurable in 2-3 months. Approaches promising #1 rankings in a week aren't serious; we show progress in writing with three numbers at the end of every month.

Website Consulting

Put Your Website to Work for You

A site is not an expense — it is your company's deeded digital property. Managed property earns; unmanaged property decays.

Book a Discovery Call 📞 +90 532 178 91 99

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