Dijital Yönetim
AI SEO
Danışmanlıklar
Web & App & AI
Ads & Reklam
Kitle Yönetimi
Varlık & Marka Satışı
If you are looking for a Google Ads agency in Turkey, you are probably living one of these: the account exists but performance has plateaued; Performance Max behaves like a black box; conversion data disagrees between GA4 and Ads; or your current agency reports impressions while you ask about cost per acquisition.
Adapte Dijital’s Ads management is engineered around those problems. Correct account architecture, clean conversion tracking with GA4 and enhanced conversions, bid strategies matched to campaign type, and an optimisation loop that keeps raising signal quality.
This page sets out the three layers that decide results, what the service covers, and how the monthly cycle works.
The Three Layers That Decide Results
Measurement: conversion tracking, GA4 integration and offline conversion import. Without this layer every other decision is guesswork. Architecture: campaign segmentation, match types, negative keyword hierarchy and a brand traffic policy. Creative: responsive search ads and assets managed with discipline rather than volume.
Most underperforming accounts have a weak first layer. We start there, which is why the first month often looks like repair work rather than growth.
What the Service Covers
- Account audit and rebuild of segmentation where needed
- Conversion tracking setup, GA4 linking and enhanced conversions
- Search, Shopping, Performance Max and video campaign management
- Bid strategy selection and calibration: tCPA, tROAS, maximise conversions
- Negative keyword and search term management, weekly
- Landing page recommendations tied to quality score
- Monthly reporting in cost per acquisition, not impressions
- Turkish-language ad copy and local market knowledge
- Coordination with SEO and AI visibility work where they overlap
Everything is documented in the client’s own account. You keep ownership of the account, the data and the history.
The Monthly Management Cycle
Weekly operations: search terms, negatives, budget pacing and asset checks. A monthly analysis and decision meeting: what the data says, what changes. A quarterly strategy review: campaign mix, new markets, new formats.
The rhythm is fixed so that decisions are made on data rather than on urgency. Read the account structure guide for the architecture we apply.
Who It Is For
Businesses with an existing account that has stalled, companies entering Turkey that need a local-language, locally managed account, and e-commerce operations that need Shopping and Performance Max run deliberately.
It is not for businesses that want an account opened and left to run. Every account we manage is read every week.
Frequently Asked Questions
Do you work with existing Google Ads accounts?
Yes. Most engagements start with an audit and rebuild of an existing account rather than a new one.
How do you report results?
In cost per acquisition and return on ad spend, reconciled between Google Ads and GA4, with a monthly decision meeting.
Who owns the account?
You do. We work inside your account with our own access, and all data and history stay with you.
Next step: Book a free 15-minute discovery call at our contact page or write to us on WhatsApp.