Nevada Coffee opens its 145th store in Lara, how does a coffee franchise scale so fast?
Nevada Coffee has opened its first store in Antalya, and its 145th in Türkiye, in the Lara area of the city (Ekonomi Gazetesi, 10 October 2026; Perakende.org, 13 October 2026). According to general manager Taylan Tunçel, the chain reached that number in four years, and almost all of its growth comes through franchising.
If you are thinking about opening a cafe or buying a franchise, here is what the news means for you. A fast-growing chain hands a franchisee a ready-made system, but it does not take the decision off your shoulders. In autumn 2026, anyone eyeing a coffee franchise in Türkiye faces the same questions: what the system gives, what the franchisee carries, and whose figures these are.
What does the Lara opening mean for Nevada Coffee?
The Lara store is the brand’s first entry into Antalya and its 145th location in Türkiye. According to Ekonomi Gazetesi, a Turkish business newspaper, the opening ceremony took place at Yalım Park on Lara street in Antalya. The reports do not give the store’s floor area, the investment amount, or whether it is a franchise or a company-owned store.
Which model took Nevada Coffee to 145 stores in four years?
Franchising. As quoted in Ekonomi Gazetesi, Tunçel says 99 percent of the branches are franchises. In a typical franchise model, the franchisee opens the store, pays the rent and hires the staff, while the head office provides the brand, the supply chain and the standards. In Tunçel’s own words: “In four years, we have taken our store count in Türkiye to 145.”
Who does the franchise pace of coffee chains like Nevada Coffee affect, and how?
The most directly affected is the franchise investor, facing many options and a hard choice. The one under pressure is the independent cafe trying to hold its own on the same street. Indirectly, shop landlords, mall managers planning their tenant mix, and coffee, milk and packaging suppliers all feel it. As chains grow, competition for good corner units tends to rise.
What should a candidate ask before signing with a coffee franchise like Nevada Coffee?
You should get written answers to six questions: total investment, the share that goes to the head office, supply obligations, territory protection, contract length and exit terms. If even one of the six is unclear, the signature waits. Our desk recommends filing every answer with a date and a signature.
What belongs on a franchise decision list?
- Are the total investment and payback assumptions in writing?
- Are the turnover royalty, advertising fee and other payments set out separately?
- Must coffee and packaging be bought from the head office?
- Is there territory protection, and is its radius in writing?
- Are you allowed to speak with at least three existing franchisees?
- Are the contract length and early exit terms clear?
How is digital visibility managed per branch in a coffee franchise like Nevada Coffee?
Through a clear split of work between the head office and the branch. The brand website, national advertising and social media belong to the centre. The map listing, local reviews and neighbourhood ads often fall on the branch. A franchise candidate should check whether this split is written into the contract; if it is not, nobody knows who is responsible when a customer cannot find the store on the map.
What should a would-be Nevada Coffee franchisee or cafe owner do this week?
There are three concrete jobs this week: count foot traffic on your target street, morning and evening, for two days; ask the chain you are considering for written answers to the six-question list; and talk to two existing franchisees about rent and staff costs. No investment decision gets made before the numbers are on paper.
Quick Summary
- The Lara store is Nevada Coffee’s first in Antalya and its 145th in Türkiye (Perakende.org).
- According to Tunçel, 99 percent of the branches are franchises (Ekonomi Gazetesi).
- The year-end target appears as 20 new stores in Perakende.org and as 170 branches in Ekonomi Gazetesi.
- The franchise fee and investment terms do not appear in the sources.
- A franchise candidate should get written answers to six questions before signing.
Short Glossary
- Franchise
- A franchise is the business model used to let a franchisee operate under a brand’s name and system in return for a fee.
- Territory protection
- Territory protection is the contract clause used to keep another branch of the same brand from competing with a franchisee in a set area.
- Tenant mix
- Tenant mix is the retail planning term used to describe the balance of store types in a mall or on a shopping street.
Frequently Asked Questions
Next Step
If you want to go through your franchise file or cafe location together, fill in our consult your expert form. Our retail page, where we interpret the retail agenda for you, is updated with new cases.
Sources: Perakende.org, 13 October 2026 · Ekonomi Gazetesi, 10 October 2026 · Nevco Holding franchise page · Para Dergi, 17 October 2022
Updated: October 2026
Sık Sorulan Sorular
According to Perakende.org, a Turkish retail news site, Tunçel is targeting 20 new stores in Türkiye by the end of 2026. Ekonomi Gazetesi, on the other hand, reports Tunçel’s year-end target as 170 branches. The two statements do not line up, and neither source says which is current, so we give both with their sources.
Tunçel describes 2027 as a period of going global. No target country or number of stores abroad has been shared. For a franchise candidate, that line is a statement of intent for now.
Nevada Coffee is one of the brands of Nevco Holding; the holding’s website lists it alongside brands such as Ercan Steakhouse and Pizzarama. According to press reports, Nevco Holding bought the rights to the Nevada brand in 2022.
Nevco Holding’s franchise page lists market analysis, supply and logistics, training, advertising, store design and inspections as its support areas. The page does not give a franchise fee or investment terms.
According to Tunçel, store revenues are up 42 percent on last year, and the chain processes 45 tonnes of coffee a month. These are company statements, not independently audited figures. Franchise numbers change fast, so the figure you read may not be current; ask the head office for written confirmation before you sign.
When the franchisee carries the rent, fit-out and staff costs of each new store, the head office does not lock its capital into bricks and mortar. The centre grows the supply chain and the brand, and the franchisee keeps the till ringing. The price of that speed is the inspection load: serving the same cup across 145 counters is no small job.
You gain a ready menu, a supply chain and brand awareness. You lose freedom over pricing, the menu and the choice of suppliers. How much of your margin goes to the head office becomes clear at the contract table.
By offering what a chain cannot: staff who know the neighbourhood’s regulars, local products and a flexible menu. Instead of a price war, stand out on desserts and snacks that lift the average basket.
A chain cafe can act as an anchor in the tenant mix, bringing foot traffic. For the idea of drawing visitors through health and lifestyle events, the Akmerkez Live Well case is worth a look.
Picture a business owner on a street near the Mediterranean coast, thinking about opening a cafe. In the morning she works out the rent, at lunch the menu, in the evening the staff rota. A franchise offer sits in front of her; the sign is ready, but the rent and wages still rest on her shoulders. The real question is whether the head office’s system is worth carrying that load.
The Nevco website claims that franchise businesses have a 95 percent success rate over their first five years, against 35 percent for people who start on their own. The site gives no source for these figures, so read them as a claim. For contract law and tax questions, verify with the official source; this is not legal or financial advice.
Ownership of the listing and editing rights should be agreed from day one. If opening hours, phone number and photos are out of date, customers walk away, and often they never reach the door at all.
Reviews are the branch’s shop window. The head office can provide a standard reply style, but a local complaint is best solved by someone who knows the counter. Response time and tone should be written into the franchise manual.
Ask how much of the advertising fee collected by the head office comes back to your area. Settle in the contract whether the branch can run its own neighbourhood ads.
Stand on the pavement in front of the unit and watch how full the rival cafes are and how many customers take orders to go. Write your sales-per-square-metre estimate next to the rent offer.
An opening promotion fills the till in the first month, but it also eats into margin. For working out the cost of a launch promotion, Domino’s buy-one-get-one launch is a good example. We do this work, reading location data, digital visibility and the franchise file together, through our digital consulting service.
This information does not appear in the reports or on Nevco Holding’s franchise page. You need to request the current fee in writing directly from the head office.
A ready-made system can reduce risk, but it does not remove it. Rent, staffing and location risk still stay with the franchisee, so decide after reading the written terms.
The sources word it differently. According to Perakende.org the target is 20 new stores, while according to Ekonomi Gazetesi it is 170 branches.