A story about us carries wrong information
A story about us carries wrong information. The first instinct is usually an angry phone call; the right order is the opposite. 📰
Errors in the press usually come not from bad faith but from incomplete information — and closing an information gap is faster than fighting.
Short answer: go with documents, through one channel. A correction spreads less than the story itself but it stops the damage. 📋
Read the story first
Four questions, before reacting. 🔍
How do you request a correction?
BU BÖLÜMÜN ÖZETİ
- In writing, with documents
- Short and courteous
- To the right person
- Give a timeframe
Four steps, the same day. ✉️
In writing, with documents
Not a phone call but an email: the wrong sentence, the correct one and the supporting document. A written request goes on record. 📎
Short and courteous
Threatening language makes correction harder. The journalist also wants the error fixed. 🤝
To the right person
The writer and the editorial contact. A general contact address works slowly. 👤
Give a timeframe
State a reasonable period. If no reply comes, the next step is ready. ⏱️
If no correction comes
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- A statement on your own channel
- Reach the syndicating outlets
- Legal routes
Three options, in order. 🪜
A statement on your own channel
A dated, documented and calm correction on your site. That page sits alongside the story in search results. 🌐
Reach the syndicating outlets
Sites that reprinted the story usually correct faster. Starting at the end of the chain works. 🔗
Legal routes
Press law provides mechanisms such as the right of reply and correction. These are time-bound; delay forfeits the right. ⚖️
How is your own text written?
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- Keep the headline neutral
- A wrong-versus-right table
- Date and signature
- Leave it up
Not a defence but a record. 📄
Keep the headline neutral
Putting the outlet’s name and the allegation in the headline makes them searchable together. 🔤
A wrong-versus-right table
Claim, fact, document. Three columns read without argument. 📊
Date and signature
The text is dated and signed on behalf of the company. An unsigned statement is weak. ✍️
Leave it up
A statement you delete is not there when the story resurfaces. 🗄️
The relationship side
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- Be reachable
- A ready information pack
- One spokesperson
- Thank the outlet that corrects
The crisis ends; the press remains. 🤝
Be reachable
Organisations that get called before a story is written face fewer wrong stories. 📞
A ready information pack
Company details, figures and the contact name on one page; a journalist uses what is to hand. 📋
One spokesperson
Different answers from different people become the source of wrong stories; the structure sits in the who protects the brand guide. 🎤
Thank the outlet that corrects
The relationship with a journalist who corrects stays intact; next time they ask you first. 🙏
What should I do today?
BU BÖLÜMÜN ÖZETİ
- Step 1: extract the wrong sentence
- Step 2: ask in writing
- Step 3: publish your own text
- If you want help
Three steps, one day. 🪜
Step 1: extract the wrong sentence
One sentence, with the correct version and its document. That is the request. 📌
Step 2: ask in writing
To the writer and the editorial contact, the same day. Courteous and short. ✉️
Step 3: publish your own text
Dated, documented, permanent. That page works in search results. 🌐
If you want help
Let us prepare the correction text and your press pack: use the consult your expert form. For your digital assets see the brand digital audit; the whole sits on the brand consulting page. 🎯
📝 Notes From the Field
One figure was wrong in a story about a company, but the story had been picked up by ten sites. Instead of an angry call, a single email went out: the wrong sentence, the correct one and an official document. The originating outlet corrected the same day and most of the syndicating sites updated automatically.
📖 Short Glossary
Originating outlet: the organisation that first published the story. Syndicating outlet: a site republishing it by quotation. Correction request: the written application carrying the wrong sentence, the correct one and its document. Press pack: a ready page with company details, figures and the contact name.
⚡ Quick Summary
First write down which sentence is wrong. 📰 The correction is requested in writing, with documents, courteously and from the right person. If none comes, publish a dated, documented text on your own channel, reach the syndicating outlets and consider legal routes. The relationship side is protected by being reachable.
🎯 Next Step
Let us prepare the correction text and your press pack: use the consult your expert form. Crisis language sits in the what to say guide; for an asset sweep see the brand digital audit.
Frequently Asked Questions
Sık Sorulan Sorular
A figure, a name, an allegation? Instead of “the story is wrong”, write down which sentence is wrong. 📌
An official statement, a complaint, or a repeat of another story? The source sets the route. 🧭
One site, or being syndicated? If syndicated, speed is critical. 📈
Not every error carries the same weight. Focusing on one sentence raises the chance of a correction. 🎯
Related reading from the archive: increasing brand awareness · digital asset management.
If the damage is small and the story is fading, insisting makes it news again. 🤫
Removal requests are accepted far less readily than corrections and enlarge the matter when refused. Asking for the wrong part to be corrected is both more realistic and faster.
Press law ties these rights to specific periods and procedures. Missing the deadlines matters, so take legal support if you intend to use them.
Your dated statement and accurate content on the subject gradually appear in results. This is a matter of months rather than weeks, and it runs on permanent pages.