What Does Trendyol Consulting Cover? 6 Work Items
One line on the seller’s desk: “Trendyol consulting — X per month.” What sits underneath? Two consultants write the same sentence, two stores pay the same fee; one builds a profit table and runs ranking tests, the other holds a monthly meeting. The difference isn’t on the invoice — it shows in month six. 📋
Trendyol consulting scope gathers into six work items: store and scorecard audit, profit table after commission, ranking work, product and category decision, ad review, measurement and scorecard. Whichever a proposal contains, that is the service.
This guide gives the work list, what stays out of scope, the contract lines and how to audit quality. Tick your proposal against it. ✅
The 6 Work Items in Trendyol Consulting Scope
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- 1-2: audit and profit table
- 3-4: ranking and category
- 5: ad review
- 6: measurement and scorecard
In a healthy setup six jobs repeat. 🔁
Trendyol consulting scope includes: (1) store and seller scorecard audit, (2) profit table after commission, (3) ranking with content work, (4) product and category decision, (5) advertising and campaign review, (6) measurement and a monthly scorecard.
1-2: audit and profit table
Without these two the service is a prescription without diagnosis; method in profit after commission.
3-4: ranking and category
Which signal gets fixed and which product group to stay in; decision in what to sell.
5: ad review
The consultant needn’t run the advertising; they set the brand’s target and accept the work. One who never rejects isn’t reviewing.
6: measurement and scorecard
Fixed format, regular date, bad news included. 📊
What Trendyol Consulting Does Not Cover
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- Store opening
- Production
- Ad budget
- Operations
Expectation gaps usually come from the exclusions list. 🚫
Standard Trendyol consulting generally excludes: store opening and paperwork, product photography and image production, advertising and campaign budget, warehouse-shipping operations and integration software subscriptions. These are separate items; if they belong in the proposal they need separate lines and budgets.
Store opening
Paperwork and application is separate work; requirements in what you need to sell.
Production
Product photography, images and content is agency or internal-team work; the consultant briefs and accepts.
Ad budget
Campaign and ad money isn’t included in the service fee and should be paid directly to the platform.
Operations
Warehouse, packing, shipping and returns are the company’s own operation. 📦
The Lines Every Trendyol Consulting Contract Needs
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- Work list and frequency
- Documents to be delivered
- Ownership
- The handover clause
Clear scope means fewer disputes. Six lines should be written. 📜
The contract should contain: the work list and its frequency, the documents to be delivered, the meeting rhythm, account and data ownership (in the company’s name), termination and handover terms, and confidentiality. With those six written, remaining friction gets solved by adjustment.
Work list and frequency
“Consulting will be provided” isn’t enough; which job, how many times a month.
Documents to be delivered
Audit report, profit table, ranking plan, scorecard format — by name.
Ownership
Store management, ad accounts and sales data stay in the company’s name. This clause is non-negotiable.
The handover clause
On exit, access, documents and the scorecard archive transfer. 🔑
How to Audit Trendyol Consulting Quality
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- Document output
- Decision trail
- Test record
- Report honesty
The contract is signed, the work runs. But is it being done well? Four checks. 🔍
Audit quality across four headings: document output (which document was updated this month), decision trail (why was a product’s advertising stopped), test record (what got tested and what came out) and report honesty (does bad news appear). All four are verifiable from documents.
Document output
A profit table untouched for months is a table that isn’t alive.
Decision trail
Without a trail, decisions are instinct.
Test record
One test a month; method in ranking work.
Report honesty
A report where every metric rises is selected data; causes in why sales drop. 🧾
Field Notes 📝
The item most often deleted in scope negotiations is the profit table after commission. There’s an audit, content and advertising — but no line for calculating profit per product. Six months later revenue has grown and the account looks the same; neither side can explain why. One line prevents the whole argument.
Quick Glossary 📖
Out of scope: work not included in the service. Ad budget: campaign money paid to the platform. Acceptance: approving work against a standard. Handover: the delivery made at exit.
Quick Summary ⚡
- Trendyol consulting scope is six work items: audit, profit after commission, ranking, category decision, ad review, measurement.
- Out of scope: store opening, product photography and images, ad budget, warehouse-shipping, integration subscriptions.
- Six contract lines: work list and frequency, deliverables, meeting rhythm, ownership, handover, confidentiality.
- Quality is audited on four headings: document output, decision trail, test record, report honesty.
Next Step 🎯
Bring your proposal: we’ll tick it against the six work items and write in what’s missing. Visit our Trendyol consulting page or get in touch.
Frequently Asked Questions
External source: management approaches at Harvard Business Review.
Sık Sorulan Sorular
Six work items: store and seller scorecard audit, profit table after commission, ranking with content work, product and category decision, advertising with campaign review, and measurement with a monthly scorecard. Whichever a proposal contains, that is the service.
Usually not: store opening and paperwork is a separate item. Product photography and image production, advertising and campaign budget, warehouse-shipping operations and integration software subscriptions are also outside standard scope.
On four headings: which document was updated this month, why a product’s advertising was stopped and on what data, the month’s test record and its outcome, and whether the report includes bad news — all verifiable from documents.