The accountant set up the company, who builds the digital side, what is the 30-day list?
The accountant (mali müşavir) sets up the company: MERSİS registration, the tax office record, ledgers and e-Archive and e-Ledger obligations sit on that desk. The domain, website, AI SEO, 108 articles, social media accounts and measurement are not in the accountant’s job description. The founder builds that side alone or hands it to an agency. The Ministry of Industry and Technology’s digital company (dijital şirket) definition had not been published as of October 2026; even when it is, this division of labour will not change.
What this means for you: the first 30 days need two parallel lists. Your accountant runs the first. The second is a ten-item digital list; this guide gives it and names who runs it.
What does the accountant do in company incorporation, and what does the accountant not do?
BU BÖLÜMÜN ÖZETİ
- What the accountant does: registration, tax, ledgers, filings
- What the accountant does not do: domain, site, content, accounts, measurement
- Why the gap appears: the incorporation chain has no digital item
The accountant’s job is the legal and financial record. What the accountant does is defined by legislation; what is left out is the company’s visibility. Without this distinction, the digital side has no owner.
What the accountant does: registration, tax, ledgers, filings
The articles of association are prepared in MERSİS, Türkiye’s Central Registry System, signed with an e-signature, and a KEP (registered e-mail) address is obtained; steps are in our guide to MERSİS, e-signature and KEP. The tax office record, social security filing, ledger certification and e-Archive and e-Ledger obligations are also on this desk; rules are in our guide to virtual offices and automated accounting.
What the accountant does not do: domain, site, content, accounts, measurement
The accountant does not buy a domain, rent hosting, build a website, write articles, open accounts or check Search Console. These are not the accountant’s expertise and need not be. The problem is that they are on no other list either.
Why the gap appears: the incorporation chain has no digital item
The incorporation chain runs between notary, MERSİS, tax office and bank. Virtual office and digital incorporation providers advertise a sole proprietorship set up in minutes; for them the website and corporate identity are an “add-on service”, which means a service left for later.
Who builds the digital side: the founder, a friend, a template package or an agency?
BU BÖLÜMÜN ÖZETİ
- If the founder builds it: a time and structure problem
- A friend or a freelancer: the ownership risk
- Template site packages: a template, no content, no measurement
- An agency: domain, site, 108 articles, accounts, measurement from one provider
There are four options. The difference lies in who keeps ownership, whether there is content and whether the work is measured. The price difference follows from these three answers.
If the founder builds it: a time and structure problem
When the first customer, first supplier and KOSGEB file land in the same month, the site is left half done. A page plan, structured data and 108 articles do not fit one person’s spare time.
A friend or a freelancer: the ownership risk
The domain stays in their account, the site on their server, the accounts on their phone. When the relationship ends, the company cannot reach its shop window. The transfer takes weeks. However good the work, if ownership is not with the company it was done incompletely.
Template site packages: a template, no content, no measurement
Template site packages and virtual office add-ons give a five-page template. Articles, structured data, Search Console and GA4 are usually missing. There is a site, there is no visibility.
An agency: domain, site, 108 articles, accounts, measurement from one provider
The agency registers the domain and hosting in the company’s name, builds the AI-ready and user-friendly site, writes 108 AI SEO articles across 6 keyword groups, opens the 3 accounts and sets up measurement. The delivery list is in writing, and work starts the same week as the accountant.
Which 10 items are on the digital list for the first 30 days after incorporation?
BU BÖLÜMÜN ÖZETİ
- Week one: ownership (1 and 2)
- Weeks two and three: site, structured data, measurement (3 to 6)
- Week four: content and accounts (7 to 10)
The list: (1) domain in the company’s name, (2) hosting and SSL, (3) page plan, (4) site live, (5) structured data, (6) measurement, (7) 108-article plan, (8) 3 social media accounts, (9) WhatsApp Business, (10) Google Business Profile. By week, it runs like this.
Week one: ownership (1 and 2)
The day registration is complete, the domain is registered under the company’s trade name; the .com and .com.tr decision is made together with the trade name. Hosting is bought for 1 year in the company’s name and SSL is installed. Both invoices go to the company and on to the accountant.
Weeks two and three: site, structured data, measurement (3 to 6)
The page plan is drawn with 6 top-level pages, 12 sub-pages and 6 categories. The site goes live. An Organization or LocalBusiness schema and FAQ structured data are added. GA4 and Search Console are opened; the first data flows this week.
Week four: content and accounts (7 to 10)
The 108-article plan across 6 keyword groups is drawn up and the first articles go live. 3 social media accounts are opened with the corporate e-mail and WhatsApp Business on the company line. The Google Business Profile comes last, once address and service area are settled.
How do the accountant and the agency work together, and which details go from whom to whom?
BU BÖLÜMÜN ÖZETİ
- Identity: trade name, MERSİS and tax number go into the site’s legal notice
- Invoices and expenses: every item in the company’s name, the file ready for KOSGEB
- Address: the address for official notices is separated from the service area
The two sides exchange three things: identity details, invoicing setup and address. Without it, the legal notice comes out wrong, invoices go to a person, and the map address gets mixed up with the notice address.
Identity: trade name, MERSİS and tax number go into the site’s legal notice
The accountant passes the full trade name, MERSİS number, tax office and tax number to the agency. They go into the legal notice and the Organization schema. Trade name and domain matching is in our guide to domain name and trade name.
Invoices and expenses: every item in the company’s name, the file ready for KOSGEB
Domain, hosting and agency service are invoiced to the company; the accountant books them as expenses. The programme page of KOSGEB Business Development Support (İş Geliştirme Desteği) lists software and service purchases (consulting, marketing, design) among its items; KOSGEB decides which expense is accepted.
Address: the address for official notices is separated from the service area
The address the accountant files is the address for official notices. In a company set up at a virtual office, that address is not the service area. The agency builds the distinction into the structured data and the map; details are in our guide on where a virtual-office company appears on the map.
Will digital company status change the work of the accountant and the agency?
BU BÖLÜMÜN ÖZETİ
- The accountant’s side: remote incorporation, virtual office, automated accounting
- The agency’s side: customers and AI want the site today and tomorrow
- A ready site is adapted to the definition in a day
The accountant’s side may change; the agency’s side will not. With no definition published, both work under the current rules today, but the direction is clear.
The accountant’s side: remote incorporation, virtual office, automated accounting
On 27 April 2026, Minister Kacır listed remote incorporation, virtual offices and automated accounting (Dünya/AA). All move the accountant’s desk onto a screen. Lawyers note the secondary legislation is not written. The whole concept is in our guide to what a digital company is.
The agency’s side: customers and AI want the site today and tomorrow
No statement or provision mentioned a website. Customers, however, look for the company in search, on the map and in AI answers. With or without the status, the domain, site, content, accounts and measurement are built the same way.
A ready site is adapted to the definition in a day
When the definition is published, the about page, FAQ and Organization schema are updated; it takes a day. A missing site cannot be adapted. What will change is in our guide to website updates when the definition is published.
Who should be trusted with the digital side in the first month, and how should it start?
BU BÖLÜMÜN ÖZETİ
- Three criteria: ownership, a written list, measurement
- One package, turnkey
- The one sentence to say to your accountant
Three criteria and one step. The criteria: ownership with the company, a written delivery list, measurement included. The step: start the same week as the accountant.
Three criteria: ownership, a written list, measurement
Domain and hosting registered in the company’s name. A delivery list stating the number of pages, articles and accounts. GA4, Search Console and structured data in the package. If one is missing, the offer is incomplete, whatever the price.
One package, turnkey
Domain name, 1 year of hosting, an AI-ready and user-friendly website, 108 articles, 3 accounts and measurement are delivered as one package. Our My Digital Company (Dijital Şirketim Olsun) campaign builds these items turnkey for TL 36,000 + VAT. We make the site’s founding decisions in our website consulting service.
The one sentence to say to your accountant
“The domain and hosting invoices will be issued in the company’s name; I will share the trade name, tax number and address with the agency.” This sentence joins the two lists in the same week. We collect updates on our digital company page.
Quick Summary
- The accountant runs registration, tax, ledgers and filings; the website is not in the job description.
- The 30-day digital list has 10 items: it starts with the domain and ends with the Google Business Profile.
- Domain and hosting must be registered and invoiced in the company’s name; ownership then stays with the company.
- 27 April 2026: Kacır listed virtual offices and automated accounting; the accountant’s side moves onto a screen.
- The Ministry’s definition had not been published as of October 2026; the agency’s work does not depend on it.
Short Glossary
- Organization schema
- Organization schema is the type of structured data used to introduce a company’s name, address and identity to search engines and AI.
- SSL certificate
- SSL certificate is the security credential installed on a server to encrypt the connection between site and visitor.
- Address for official notices
- Address for official notices is the address filed with the registry so that official correspondence reaches the company (tebligat adresi).
Frequently Asked Questions
Next Step
To start the digital list in the same week as your accountant, book a discovery call on our digital company page and review the delivery list.
The definition and conditions of the digital company scheme are not final yet; support amounts and conditions may change. Check the latest information with the Ministry of Industry and Technology, KOSGEB and the Official Gazette before deciding. This is not legal or financial advice.
Sources: Dünya/AA, Minister Kacır statement (27 April 2026) · Vircon Legal, Is a digital company coming to Türkiye (18 June 2026) · KOSGEB, Entrepreneur Support Programme renewed (12 October 2026)
Updated: October 2026
Sık Sorulan Sorular
No. The accountant’s job is registration, tax, ledgers and filings. The domain, website, content, accounts and measurement are a separate expertise; the founder either builds it alone or hands it to an agency.
The company’s. Registration and the invoice must carry the company’s trade name; admin access must sit on the corporate e-mail. A domain registered in a person’s name causes problems when partners change and in any transfer.
The domain check starts with the choice of trade name; registration and the site are done in the company’s name after incorporation. That way the site, measurement and accounts are live within the first month after incorporation.